GM has just announced an additional $1,000 'Loyalty Cash' on the purchase or lease of any new 2002 or 2003 GM car or truck. If you own or lease any GM car or truck (proof of registration or title is all that is needed) you are eligible for the extra $1,000.
GM REWARDS LOYAL OWNERS WITH $3,000 TOTAL CASH . . . GM has announced its latest retail marketing program, which makes $3,000 total cash available to current GM owners. Here's how it works: GM will reward its owners with $1,000 loyalty cash toward the purchase or lease of any '02 or '03 model vehicle (excluding HUMMER) through March 31, as well as offer customer cash rebates of $2,000 on most Buick, Chevrolet, GMC, Oldsmobile and Pontiac 2003 models. As an alternative to the $2,000 consumer cash on '03 models, GM is offering 0.0 percent APR finance rates for qualified buyers on most '03 passenger car and truck models. Keep in mind that the $1,000 loyalty offer can also be combined with GM's current lease pull-ahead program, as well as with the GM Card Program. The lease pull-ahead program runs through March 31 for customers whose leases expire between April 1 and Aug. 31. "This is an absolutely great time to purchase a GM vehicle," said John Smith, group vice president of VSSM. "Our truck lineup is the best in the industry and we are bringing out more new cars than at anytime in our history. Our new marketing program rewards our loyal GM customers, and provides flexibility and affordability for any consumer shopping for a new GM vehicle."
NEW AD . . . GM has the highest industry loyalty ratings from R.L. Polk for three years running, and a new GM ad announcing GM's $1,000 loyalty cash offer thanks customers for that loyalty. "For making us the leading manufacturer in owner loyalty for the third straight year, GM thanks you a thousand times," the ad copy reads. National print advertising for the new program kicked off March 1, with ads running in top markets around the country.
Posts: 5682 | From: Dearborn,Mi. | Registered: Feb 2002
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